• Marketing is vital to business performance and there is strong growth for marketing graduates (joboutlook.gov.au, 2019)
• Gain the frameworks and knowledge you need to translate data into insights, develop and test new products and services, create a digital marketing campaign and competitive marketing strategy
• Focus on entrepreneurship and new business development, with significant local industry participation from organisations such as Metrix Consulting, Destination Perth, PerthCool Magazine and The Higher Mix.

We partner with major marketing and branding organisations in Perth to ensure our students are career ready when they graduate, including:

• Painted Dog 
• Meerkats
• Carat
• Perth Zoo
• Water Corp
• Firefly360
• Metrix Consulting
• The Brand Agency
  
   

In this uncertain climate, a business degree is a valuable investment. Australian business graduates enjoy some of the highest employment rates in the country - here's why a business degree is worth it.

• Expand your skills - Taking a second major either in a complementary area or in something like music or languages will show you have developed skills such as, teamwork, creativity, critical thinking, digital literacy and presentation skills – which are highly sought after in the workforce.
• Add it to your resume – Employers are looking for graduates who have skills in a variety of areas. Two majors will expand your career prospects and help you stand out amongst the crowd.

Spend a day in the shoes of Jack - an artist, photographer and filmmaker pursuing a Master of Strategic Communication. 

If you’d like to study business, how do you decide between a Bachelor of Business and a Bachelor of Commerce? We tell you how.

• apply various components of marketing to create customer value
• critically analyse customer decision making and customer-facing interactions
• research and analyse market opportunities
• evaluate both personal and an organisation’s communication strategies

Current UWA students are eligible to take one of our professional experience units. These units bridge the gap between university and the workplace by providing opportunities to gain hands-on, practical experience. You can master new skills, make connections and network, get a taste of the opportunities in the workforce and add experience to your resume, all before graduating.

• COMM3002 Media Production Project: Students undertake supervised, collaborative, studio-based work, creating a project to be delivered at a public showcase and ultimately become part of their portfolio
• COMM3003: Designing Interactive Media: Students are tasked to design a play experience, generally a board game, to a professional standard
• Students are strongly encouraged to take WILG2201 – which encompasses a professional placement in a workplace for university credit

Find out more about Work Integrated Learning.

Seeking a career in sports media, Katrina chose to pair her Commerce degree with a Master of Strategic Communication. Read more in A day in the life of a communications student. 

The UWA Business School is accredited by EQUIS and the Association to Advance Collegiate Schools of Business (AACSB), and is a Communicating Signatory to Principles for Responsible Management Education (PRME). 

EQUIS and AACSB are the leading business school accreditations in Europe and North America respectively, meaning that your business degree will be recognised by employers around the world.

Keen to get a taste of your future career while you're studying?

At UWA, all courses have opportunities for internships and Work Integrated Learning, giving you the chance to apply your knowledge in real workplace settings while building your skills and connections. Hear from one of students, Sydney Stokes, on her journey at UWA and experience with one of UWA's partners, the Western Force.